- Tangled hair due to obsessive sectioning in a vain attempt at getting an even spread of colour
- Dye dripping down the back of my neck
- Stained (ruined) clothes/ towels/ tiles/ sinks
- Looks of panic from the bf as I tip toe around the house trying not to drip
- Stained ears/ neck/ (forehead!!!!)
- Running out of dye before I have finished half my hair
- Rinsing out to find patches of colour
- Black ends due to dye build up
As you can see I had some major 'rootage' as I hadn't dyed my hair in a few months. My hair grows fast and as my natural colour is more ashy than the dyes I use the difference is very noticeable under flash photography as it picks up the red tones in the dyed hair. I was looking to even the colour throughout my hair and get rid of the brassy tones that had developed over the Summer.
Applying the foam to dry hair was easy and much less messy than usual. I found that I could quite easily massage the foam into the roots without the need for precise sectioning. The more you massage, the better it spreads. The smell of ammonia wasn't too bad either, which is a very important fact to consider when your bathroom doesn't have good ventilation!
After 20 minutes I crossed my fingers and hopped in the shower. The dye rinsed out fairly quickly, which is always a relief! The conditioner in the box was creamy and thick, perfect to restore shine and hydrate dyed hair. I was also impressed to find no dye on my towels, and no colour run in subsequent washes or in the rain. Though, no matter how glowing my review, the proof is in the after photos:
The John Frieda Precision Foam Colour launches on the 2nd of November. At a price just shy of £10 it isn't the cheapest on the market, but I do envisage some promotional offers in conjunction with its release - I will be sure to pick up a few boxes ;).
Are you a fan of John Frieda? Are you curious to try this new approach to home colourants?